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Ice cubes in beverage advertisements are typically made of acrylic so they won’t melt under hot photography lights or move around. Bubbles are made by adding detergent, and water is added so light will filter …
MOTIONMAVEN GOES VIRAL!!!

Late one night in the edit bay, a group of mavens decided to test a recurring theory that had recently been discussed around the water cooler. They hypothesized that a ‘viral video’ must contain three …